Folding display device



y .1942- H. J. Yoga 7 2,282,289

FOLDING DISPLAY DEVICE Filed June 28, 1940 Hal/44 ya 06. INVENTOR.

NI TNEJS ATT RNEYS;

Patented May 5, 1942 r UNITED STATES PATENT ()FFICE FOLDING DISPLAY DEVICE Howell J. Yogg, Newark, N. J. Application June 28, 1940, Serial No. 342,923

2 Claims.

This invention relates to display devices and more specificall to a fanciful folding display device for use as a restaurant menu, table place card, and for general advertising display purposes.

One of the important features of the invention resides in a folding display device which may be manufactured, shipped, and compactly stored in a flat collapsed condition for space saving reasons, but which may be readily unfolded into tent shape for display purposes.

Another feature of the invention is to provide a foldable tent-like body which includes a cut-out picture panel which overlaps one of the side panels to give the appearance of depth to a pictorial display representation of which the picture panel forms a part.

A further feature of the invention is the provision of a folding tent-like body having overlapping panels which are fixedly connected together to form one side wall and cooperate to impart depth to a pictorial subject which may be printed on the outer sides thereof, while the exterior of the other side wall may contain printed matter such as a restaurant or soda fountain menu, or any form of advertising matter.

Other features of the invention will become apparent as the following specification is read in conjunction with the accompanying drawing, in which:

Figure 1 is an outside plan view of the blank from which one form of the display device is constructed.

Figure 2 is an edge elevational view of the flat collapsed condi- Figure 8 is an edge elevational view of the device shown in Figure '7, with parts in section.

Referring to the drawing by reference characters, and at present to the form of the invention illustrated in Figures 1 to 4 inclusive, the letter A designates a substantially rectangular shaped blank of stiff foldable material such as cardboard, Cellophane or the like, which is scored transversely on the spaced score lines H), H, and i2. That portion of the blank between the score line It and the adjacent end of the blank constitutes a cut-out picture panel 13, the shape of the panel being irregular, depending upon the picture to be displayed. That portion of the blank intermediate the parallel score lines Hi and H constitutes a base panel l4 and said panel is divided by a score line I5 along its mid portion which divides the base panel into a pair of identical spaced panel sections It and H. The area of the blank between the score lines I I and I2 constitutes a side panel l8, and that area of the blank between the score line l2 and the adjacent and of the blank constitutes a side panel I9. The picture panel l3 has printed display matter Eli on the outer side thereof and the side panel H) has display matter 2! printed thereon, although ifdesired, the printed matter 2! may be omitted, as will be appreciated hereinafter. The outer side of the side panel l8 may have printed matter 22 thereon Which might be in the form of a restaurant menu, or any other printed matter to be displayed. An adhesive 23 is applied to the free end of the side panel 2! for the purpose of fixedly securing the folded blank in folded condition.

From the description thus far, it will be seen that all printed matter is applied to the outer surface of the blank A, and the score lines are scored from opposite sides of the blank, thus eliminating the reversing of the blank during printing and scoring operations.

To fold the blank A, the operator folds the side wall E9 on the score line [2 inwardly toward the side wall l8, after which the blank is folded on the score line I5 to cause the picture panel l3 to engage and overlap the outer side of the side panel 19, whereupon the adhesive 23 causes the lower portion of the picture panel I3 to adhere to the panel I9, the upper portion of the picture panel [3 being free. The display device is now in the collapsed position illustrated in Figure 2, which enables compact packaging, shipping, and storage of the devices in a relatively small space. To set up the display device for use as a table menu, place card, or the like, the operator pulls outwardly upon the lower portion of the side panels l8 and i 9 to cause the base panel sections as and I! to unfold on the score line I5, whereby the base panel sections I6 and I! assume a substantially even plane, and the display assumes the appearance of a tent, as illustrated in Figure 3. The base panel l4 being unfolded,

serves as a supporting base for the display. By

or the third dimension is imparted to the pic- 5 torial display. The pictorial matter 20 on the picture panel 13 blends with the background picture 2| of the panel Hi. In some instances, the background picture 2| may be omitted. The printed matter 22 on flthelpanel 18 may be viewed by turning the display to a position reverse to that illustrated in Figure 3.

In Figures 5 and 6 of the drawing I have illus- 1 trated a slightly modified form over that shown in Figures 1 to 4. Substantially the-same construction is provided, with the exceptionethat the side panel is has a slit portion 24 of any desired outline or shape which in this instan-ce represents the outline of a building. The,material 25 of the panel I9 bounded by the slit '2'4' assumes= apope-outu: appearance. when" the display isrin zavset upzzposi-tionias bestrillustratedirr Figure 6.. 'Ihernpopeoutr.=slit:;portion2 25 may blend: with-:thei printedsmatterz'fi llzofs thecut out panel l3-in 'ordertmprovideza composite display picture,

In .Fignresr 'l and; 8 ref the: drawing, a further modification; of: the invention: is illustrated, wherein .the apictnrexdisplay panel? IE'underlies' the Side'nPZLllEl IiQ. The-iside' panel i9 is provided Lwithicut out 'openings' 26 to reveal and expose; th'eapicture contained onxthe picture panel I31- LikePthe pictures: illustrated in the preceding forms,:the c-onstructiomsetforth in Figures '7 and 8 also impart-a; depth or third dimension to the picture displayed; In all formsof the invention, thecverlapping panels are' fixedly secured together, preferablyrby glue: or paste; and to effect a collapsing of the display, it is unnecessary to disturb the adhesive connection, for the bottom panel M may fold outwardly upon the foldline 45 so that the bottom panel sections l6 and I! assume a position substantially one against the other.

While I have illustrated several forms of my invention, it will be understood that other modifications so far as design is concerned may be resorted to without in any way departing from the spirit of the invention as set forth in the appended claims.

Having thus described the invention, what I claim as new and desire to secure by Letters Patent of the United States is:

l. A foldable display device comprising a single blank of cardboard or the like folded upon parallel score lines into tent-shape to provide a base panel, upwardly converging front and rear panels, and a cut-out picture panel, the front panel having a slit portion which projects outwardly beyond-the plane thereof when the blank is folded into tent-shape, said cut-out picture panel overlapping a portion of the slit front panel clear of the slit portion and being fixedly secured flatly thereto for composite blending of the cut-out picture panel with the slitffront panel.

2; A collapsible display 'device formed from a 1 single elongated rectangular blank of cardbbarcl comprising a base panel "having a medial trans verse hinge score dividing the same into foldable base panel sections; arearpanel having its lower end connected to the rear edge of the base panel: along a'transverse hinge score, a pair of flatlyoverlappingcooperating front panel sections respectively connected'to the top edge of the rear panel and front-edge oil the base panel along:

transverse hinge score'syone of the front-panel sections being? cut away to reveal a portion'of theother front panel 'sec-tion, both' front panel sections having bl'endin'g pictorial 'indicia on the: outer sides thereof and :meanssecuring the confronting surfaces of the overlapping front-panel sections together; whereby the-devicemay be flatly'collapsed or'set up in tent-like fashion.

HOWELL J. YOGG. 

